The Sony DSCHX350 20.4MP CMOS 50x Zoom Digital Camera (Black) helps pull the scene as close as you like with a 50x optical zoom (100x Clear Image Zoom) compact that handles and performs like a DSLR camera. Whether your subject is near or far, the power, speed and precision of the 20.4MP Exmor R CMOS sensor and BIONZ X image processing engine work brilliantly in tandem to deliver images of extraordinary detail.

Get the feel and look of a DLSR with easy-to-use controls and an ergonomic grip. Buttons and features are carefully placed and easy to reach, just like a professional camera. Give moving moments the cinematic treatment. Just hit the dedicated movie button to start shooting crisp, clear Full HD movies. Optical SteadyShot Intelligent Active Mode keeps your videos stable and shake-free, even when you’re walking or zooming.

Key Features:

• Shoot detail-packed stills and movies, even indoors or in dim light, with the 20.4 effective megapixels Exmor R CMOS sensor.
• Powerful zoom with less to carry - Travel, wildlife and more, everything’s covered by the high-quality Carl Zeiss Vario-Sonnar T lens with powerful 50x optical zoom.
• Adjust light and exposure levels manually - Use the P/S/A/M manual modes to control the aperture or shutter speed and play with the creative effects in your photos.
• Lock-on AF for enhanced photo opportunities - Simply press the shutter button halfway to activate Lock-on AF 7. It automatically adjusts the AF target frame size to match the subject size, improve tracking performance, and take full advantage of every photo opportunity.
• Compose with a realistic view - Easily frame and view your shots and movies on the bright, high-resolution 7.5cm Xtra Fine LCD screen.
• Electronic viewfinder - Take the guesswork out of composing shots and get exactly the result you’re looking for. A 201k-dot resolution electronic viewfinder gives you a clear, real-time preview with 100% field coverage – ideal for framing, focusing, and reviewing shots using various settings.
• Enjoy DSLR-like creative control - Get the shot you want with a manual ring for smooth zoom/focus, jog dial, custom buttons and memory for favourite settings.